The DMC AI Playbook

The DMC AI cheatsheet.

One page on how to ask. One page of prompts to steal. Print it, stick it next to the screen, hand it to every new hire.

Back to the playbook

Opens your print dialog — choose “Save as PDF” as the destination.

The DMC AI Playbook · jyper.ai

AI writes the draft.
You own what leaves the company.

Everything on these two pages is that sentence, applied.

The anatomy of a prompt that works

The prompt, as you would type it

1You are an experienced operations manager at a DMC.

2Review the attached itinerary for a 120-person incentive group arriving Thursday.

3[ itinerary.pdf — attached, never described ]

4Return a table: issue, which day, how serious, suggested fix.

5Use only the attached file. Do not invent times or rates. List anything missing at the end.

Why each line is there

  1. 1The role. Steers it toward the right vocabulary and the right worries. One sentence, and it genuinely changes the output.
  2. 2The task. One job per prompt. Two tasks in one request reliably produces two half-answers.
  3. 3The material. The highest-value line in any prompt. The real document beats your summary of it, every time.
  4. 4The format. Describe the shape you want, or you will get prose you then reformat by hand.
  5. 5The guardrail. The line that stops confident fiction. It belongs in every prompt that touches client-facing facts.

Not all five, every time. Quick question — just ask. This shape is for the work a client will see.

Same task, three ways

LAZY

“Write a proposal.”

A template about nothing.

DANGEROUS

“Write a proposal for a 120-person incentive to Lisbon in October.”

Professional-looking — and every rate, hotel, and venue in it is invented.

RIGHT

“Write a proposal for this client.” + the RFP + your company brief + two past proposals

A first draft in your voice that your team edits instead of rewrites.

The middle one is the trap: detailed enough to look professional, empty enough that every number is fiction. Generic drafts get rewritten — confidently wrong ones get sent.

Five rules that prevent most problems

01

Attach, don’t describe.

Every answer is built from what it can see. The real RFP, the real quotes, the real thread.

02

Fluent is not true.

Invented rates arrive in the same confident voice as real ones. There is no tone difference to catch.

03

Say what it must not invent.

“Do not make up rates, availability, or inclusions — list what is missing” prevents most disasters.

04

New task, new chat.

Long chats go vague, and nothing carries over anyway. Start clean and paste in what matters.

05

Talk instead of typing.

Ninety seconds of dictated rambling beats a one-line prompt. AI is unbothered by mess.

What you may paste, and what you may never

Paste freely

  • RFPs and client briefs
  • Draft itineraries and proposals
  • Your templates and past examples
  • Public destination information
  • Email threads to summarize

Only on an approved company account

  • Client names and account history
  • Supplier rates and terms
  • Internal margins and financials
  • Team and staffing details

Never in a general AI chat

  • Passports and ID documents
  • Payment and bank details
  • Guest medical or dietary records
  • Anything under NDA

“Approved company account” means a paid business workspace your company controls — not a personal free account, where your data may be used for training.

Check before it leaves

The things that cost money when they are wrong. Tick them, literally.

  • Rates and prices
  • Availability and dates
  • Inclusions and exclusions
  • Supplier and venue names
  • Capacities and group numbers
  • Anything contractual

Which tool

Pick one of the first three, pay the ~$20, use it daily.

  • Claude Long documents, contracts, best writing
  • ChatGPT All-rounder — images and voice mode built in
  • Gemini If you live in Gmail and Google Workspace
  • Wispr Flow / Superwhisper Dictate anywhere on your computer

Video generators: rent, never marry. Pay for one month of whatever currently leads, then cancel.

Eight prompts to steal

Replace [brackets], attach the real documents.

01RFP → clear brief

Read the attached RFP. Give me: 1) group size, dates, budget. 2) What the client is asking for. 3) Every piece of information that is missing and that I must ask about. 4) Anything unusual or risky. Use only the document — if something is not in it, list it as missing.

02Compare supplier quotes

Attached are quotes for the same service. Build a table comparing price per person, inclusions, exclusions, payment terms, and cancellation terms. Then tell me which differences actually matter and what to ask each supplier before deciding.

03Untangle an email thread

Read this thread. Tell me: 1) what has been promised to the client, 2) what is still open, 3) the next step and who owes it. Then draft a short reply that moves it forward without repeating the history.

04Write in your voice

Here are two emails I wrote: [paste]. Learn my tone, length, and how I open and close. Now draft a reply to the message below in that style. Do not commit to any price, date, or availability.

05Stress-test an itinerary

Check this itinerary like an experienced operations manager: unrealistic transfer times, overloaded days, missing buffers, late meals, and anything a tired guest would complain about. List each issue with the day it happens.

06Red-team a proposal

Act as the client who received this proposal. What feels generic? What questions does it leave unanswered? Why might they choose a competitor instead?

07Voice note → action

Turn this voice note into: 1) a short follow-up email to the client, 2) a task list for my team with owners where obvious. Do not commit to any price, date, or availability.

08Image for a concept

Photorealistic image: [subject] at [setting], [time and light], [specific details], [shot type], editorial travel photography. No logos, no text overlays.

AI writes the draft. You own what leaves the company.

The full playbook, free: jyper.ai/the-dmc-ai-playbook

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